How to make content that converts customers (without talking to them!)

Today, a new client paid me $1k without even talking to me.

How is that possible?

I was shocked…

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When I first started Founders Cafe, I used to believe in spam marketing.

I would join tons of Reddits, slacks, discords, and spray out the Founders Cafe name.

Each week, I would get a trickle of leads coming in.

So exciting!

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Later on, as my business evolved, I started writing content.

I wrote about my Framework for PMF

How to get your first B2B customers

How to sell as a shy noob

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Compared to the spam I did

These thought authority pieces

Gave me a lifelong stream of inbounds

Not a tiny stream

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What I realized was

To truly scale out a business

You need thought leadership

Frameworks that people follow

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Unique value doesn’t come through generic SEO articles

Nor does it come from spamming

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If you want people to be sold before they even meet you

You need to sell your stories

Because your stories are worth more than gold.

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If you’re like me and want to sell your stories, but are too lazy

I found a hack.

I built an AI system to turn all my recordings into content.

Then a Stanford writer polishes it.

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I end up with tons of LinkedIn and Blog post content.

That share my experiences and my frameworks.

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If you’re interested in getting access, go to StoryMage.ai

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